ECER States - Development Focus

STATE DEVELOPMENT FOCUS

Economic initiatives in each of the ECER states will take into account the resources available and positioning of each state.

Kelantan
- Principal East Coast cross-border trading and tourism centre;
o Rantau Panjang and Bukit Bunga (Cross border tourism and trading destinations)
o Pengkalan Kubor (major cross border tourism and trading hub)
- Development of halal food and products manufacturing centre in Pasir Mas;
- Major education hub with the establishment of Universiti Malaysia Kelantan (UMK) in Kota Bharu – Bachok and Jeli branches;
- Agro-based activities;
o Herbal cultivation (Gua Musang and Jeli);
o Fisheries (Integrated Fisheries Park in Tok Bali and Aquaculture in Pergau); and
o Poultry production (Gua Musang and Jeli).

Terengganu
- Dynamic Tourism Getaway focusing on mainland coastal tourism and sustainable island tourism including ecotourism, urban tourism, cultural and heritage tourism.
- Redevelopment of Kuala Terengganu City Centre (KTCC) to strengthen Kuala Terengganu’s image as Heritage Waterfront City.
- Petrochemical industry;
o Ethylene-based products such as adhesives, sealants, automotive parts and household detergents (Kertih);
o Newly planned Kertih Plastics Park (KPP) with cutting-edge support infrastructure and services.
- Agro – Based Industry
o Centre of goat breeding and mutton cluster (Kuala Berang);
o Citrus Valley (Durian Mentagau);
o Kenaf planting (Setiu); and
o Aquaculture activities (Tasik Kenyir).
- Regional centre of educational excellence and preferred study destination;
o Universiti Malaysia Terengganu (UMT);
o Universiti Darul Iman (UDI);
o Universiti Teknologi Mara (UiTM); and
o Knowledge Park in Besut.

Pahang
- ECER’s main industrial and logistic hub focusing in resource-based manufacturing activities such as rubber-based industry, wood-based industries, halal food and non-food industries.
- Kuantan Port City (KPC) will be an integrated terminal and logistic hub for the petrochemical, palm oil and automotive market.
- Petrochemical industry:-
o Propylene-based products such as textiles, apparels, home furnishing and pharmaceuticals (Gebeng).
- ECER’s automotive manufacturing, assembly and distribution hub as well as development of automotive design.
- Ecotourism centre as gateway to Taman Negara.
- For mainland coastal tourism, Pantai Sepat will be marked for resort and hotel development.
- Educational excellence via Universiti Malaysia Pahang (UMP) especially in Engineering and Technology based science.
- Agriculture sector:
o Integrated pineapple growing into oil plantation in Rompin;
o Vegetable growing in Kuantan; and
o Nucleus Cattle Breeding and Research Centre in Muadzam Shah.

Mersing
- Emergence as an important mainland coastal tourism destination gateway:
o Island tourism of Pulau Tioman, Pulau Besar, Pulau Rawa, Pulau Aur, Pulau Sibu and Pulau Pemanggil; and
o Ecotourism of Endau Rompin National Park.

Source: Imbasan Pembangunan Wilayah Ekonomi Pantai Timur by Majlis Pembangunan ECER